25 Nov Essen Motorshow – CHINA
“China Essen Motor Show successfully celebrates second round”
so the official final report of the Essen Motor Show
For many years there has been a special bond between Essen Motorshow (Germany) and the German headquarters of PURE. Because here, too, the young brand has presented itself for many years.
Some people ask themselves: What does an energy drink do at a trade fair like this? Because numerous fans visit this PS festival to see new products. So why not try drinks too?
“First of all, we want to find a cooperation partner for the Chinese market, build a good network, collect more information and get an impression of the Chinese market. We sell our energy drink in many different countries and the Asian market makes up a large proportion of this.
so J. Wickesberg ((sales representative)
We look forward to our appearance in the German Pavilion at the China Essen Motor Show.”
Around 70 exhibitors and over 100 brands presented their portfolio to tuning enthusiasts, including international giants such as KW, H&R, Prior Design and Vogtland as well as Chinese manufacturers.
The China Essen Motor Show took place at the same time as Auto Guangzhou, which is one of the largest automobile fairs in China.
“There we can meet a target group for whom the label “Made in Germany” is important because it stands for the highest quality.”
so B. Bertermann (Export Asia)
Chinese influencers with several million followers also did not miss a visit to the fair. Such as “66”, which is highly regarded in China. He challenged David Schiwietz in the driving simulator Raceroom, which was broadcast live to his fans.
Of course, it was a great honor for both parties.
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